July 21, 2016

LADYSWIM

While watching other shows I realized that this collection was much more realistic for the beach, or for poolside “chilling.” The looks definitely still kept their adventurous look.


[Almost] one year ago I was a crazy kid with a messy little blog that heading off the to hills of West Hollywood for his first fashion show: Los Angeles Swim Week. I remember that day like it was yesterday (ironically, I attended LASW year 2 yesterday), I attended with my friend, Chris, who is a photographer and we had arrived about 6 hours early. Can you believe that? But I didn’t mind, because it’s WeHo. There’s so much you can do.

Now, here I am, a year later and much more mature attending the event again with my same friend. Except this year it was hosted at the Skirball Cultural Center in The Valley right before Sherman Oaks. Getting there was pretty nasty, traffic in Los Angeles is the worst. What seemed like an endless ride finally ended and we got to Skirball Cultural Center. Chris and I walked up to the event and stood around for a bit until PR escorted us to the actual fashion show area. We had to enter early because they had ran out of media passes and we couldn’t keep entering and exiting the area. 

I sat down at fourth row in the corner. Isn’t that the most coveted seat in the house? I sat and waited for the show to begin. Was that a smart idea? No. I waited for what seemed like hours, the show wasn’t even running late, the guests were just taking a very long time to find their seats. It was irritating. 

It wasn’t a full house this year but it was still a lot of people. I will say: this year was definitely more coordinated - everything was set up to perfection. Last year was filled with small glitches, but I assume it’s natural considering that it’s the first of an annual show. Who doesn’t make mistakes at the end of the day? It’s about fixing them and the LASW team definitely did as such.

I was very impressed by LadySwim, which I believe is a new designer showing at LASW this year. Her swimwear was beautiful with colorful zig-zag prints, gold trimming and long, plunging necklines. While watching other shows I realized that this collection was much more realistic for the beach, or for poolside “chilling.” The looks definitely still kept their adventurous look.

I wasn’t kidding when I said her swimwear was beautiful with gold because every piece had some element of gold in in. There was the 2 piece swimsuit with the entire bra constructed of gold fabric worn by the model with a long blue, red, and yellow “tribalesque” cape. I was mesmerized while watching her fiercely stomp down the never-ending catwalk. Some pieces of the collection were simple but unique; chains on the hip, stomach pieces, capes etc. 

The fashion show’s of many designers have always had a meaning behind them and Yogii (the designer of this show) isn’t on the bylines watching. She’s joined by having her models walk with their fist in the air to show strength and unity after the horrific murders of many black Americans such Alton Sterling, Sandra Bland and Philando Castile. Bringing awareness as a designer and public figure is very important, especially during a time like this.

Photography by Chris Hernandez
Edited by Fernando Reyes






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